Technical Expertise Services 2–3 days

Participatory Strategic Planning in Tourism Development

Complete methodology for participatory strategic planning of ecotourism destinations.

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Details

“We help you create an ambitious tourism plan, together with the people of your community!”

Developing tourism in an area requires the constant cooperation of entrepreneurs, craftspeople, authorities, NGOs and schools. Our team — a destination manager, a tourism licensing expert and a marketing expert — offers a participatory strategic planning package for tourism development.

The package includes

A 2-day participatory planning workshop
Two months of tailored support for the area's tourism development plan

Who it's for

Local authorities, Chambers of Commerce and Agriculture, regional tourism associations, local action groups (LAGs).

We can help if…

You represent an institution with a strategic role in an area whose tourism potential is under-used
There is a vision for sustainable development and you want to involve the community
Your team and local leaders want a participatory planning process

Planning workshop (2 days)

3 interactive stages:

The local perspective on responsible and sustainable tourism
Community diagnosis — mapping resources and needs
Participatory analysis of the tourism potential

Tailored support (2 months)

We shape 3 key elements of the strategy:

Destination positioning — identity and unique value proposition
Major lines of action — objectives and plan
Implementation measures — resources, deadlines, risk management